K6 | Design Group
Tiffany & Co Fragrance Vending Machine London Covent Garden
Tiffany & Co Fragrance Vending Machine London Covent Garden
Tiffany & Co Fragrance Vending Machine London Covent Garden
Tiffany & Co Fragrance Vending Machine London Covent Garden
Tiffany & Co. Boutique Fragrance Vending Experience
WHAT
Custom Fragrance Vending Machines
WHERE
London, Covent Garden
London, King's Cross Station
WHEN
July 2018 - Present
Tiffany & Co has worked with K6 Design Group and unveiled a new premium perfume vending machine in the jewellery brand's new London store. Inside the space the brand is hoping to encourage creativity and playfulness – by installing an intelligent vending machine where, you can pick up the brand's first fragrance.
The vending machine is part of a new contemporary space inside Tiffany's latest boutique, which opened earlier this month in Covent Garden. As well as the world's chicest vending machine, the jewellery brand has installed a number of other elements to encourage creativity. This includes Tiffany Blue wooden crates displaying whimsical 'Everyday Object' accessories and a #MakeItTiffany personalisation bar.
"We’ve integrated uniquely playful displays that reflect the wit and humour of Tiffany design to create a one-of-a-kind, experiential destination," Richard Moore, vice president, creative director of store design and creative visual merchandising at Tiffany & Co said.
The store – which is located on St James' Street in Covent Garden – is open now.
K6 Design Group, created a bespoke vending machine, inline the boutique's playful and millenial shopper's. It automatically dispenses the product via a technical chassis once payment has been made.
Notably, It is the UK's first contact less chip & pin vending machine allowing transactions above the typical £30 limit, allowing Tiffany to dispense high value luxury product in-store.
PRESS LINKS
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